corporate image branding, reputation managementYou may not have considered Google as a place to bolster your name and the image of your company but in today’s world when a business or person is being researched the Google search engine is the first place to start. Possible clients, investors and those interested in what you are doing will browse through specific keywords to find out the dirt on you and your business. I know I have done it before.

Reputation management on Google is possible many different ways, the first being the creation of websites that has a URL that comprises of your companies name and one of your own name. Think of this as corporate image branding online. When someone searches your name and you have a blog or site with it in the URL it will surly come up as a top result.

Consider creating a sub-domain off an already existing company site to help bolster your image. Personal branding through online means such as business profiles, Wiki, social networks, blogs is a sure fire way to create a positive spin on who you are. Remember to add a photo of yourself where necessary.